Each of us has a unique personality that influences the way we think, communicate, and work. When you embark on an entrepreneurial journey, choosing the right startup should not only be based on the industry or product, but also on your working style and inner motivation. And that’s where the Myers-Briggs Type Indicator (MBTI) model can be a useful tool.

MBTI (Myers-Briggs Type Indicator) is a psychological assessment tool developed by Isabel Briggs Myers and Katharine Cook Briggs, based on Carl G. Jung’s typology theory. The goal of MBTI is to help people better understand themselves through 16 personality groups determined by the combination of the following 4 pairs of opposing factors:

1. Extroversion (E) and Introversion (I):
   • Extroversion (E): People who enjoy social interactions feel energized when interacting with people.
   • Introvert (I): People who focus on the inner world, enjoy deep thinking and feel comfortable in private spaces.
2. Sense (S) and Intuition (N):
   • Sense (S): Prefers to focus on specific and practical details, relying on information from the five senses.
   • Intuition (N): Prefers to look at the big picture, think about possibilities and predict the future.
3. Thinking (T) vs. Feeling (F):
   • Rational (T): Make decisions based on logic and objective principles.(T): Make decisions based on logic and objective principles.
   • Feeling (F): Make decisions based on personal values ​​and the emotions of others.
4. Judging (J) and Perceiving (P):
   • Judging (J): Prioritize planning, organizing, and working in an orderly manner.
   • Perceiving (P): Adaptable to change, working flexibly and comfortable with uncertainty.

Combining these four factors, MBTI creates 16 unique personality groups, helping us better understand our working style, problem-solving style, and personal preferences. It is a powerful tool for career guidance and determining suitable work environments.

1. ENTP (Debater): Enjoys new ideas and exploring challenges.
   • Suitable for: Start-ups focused on new technology, AI, blockchain or product development.
2. ISFJ (The Guardian): Sincere, caring, and devoted.
   • Suitable for: Start-ups in education, healthcare or non-profit sectors.
3. INTJ (The Strategist): Systemic and visionary thinker.
   • Suitable for: Start-ups focused on fintech, big data or strategy consulting.
4. ESFP (The Artist): Energetic and sociable.
   • Suitable for: Start-ups in entertainment, marketing or events.
5. INFJ (The Thinker): Highly idealistic and passionate about meaningful things.
   • Suitable for: Start-ups in the field of environmental protection, sustainable development or social consulting.
6. ESTJ (Executive): Good manager and responsible.
   • Suitable for: Manufacturing startups, supply chain management or any field that requires tight organization and operations.
7. ENFP (The Inspirer): Creative and passionate about new things.
   • Suitable for: Start-ups in creative technology, online education or digital arts.
8. ISTP (The Craftsman): Solves practical problems and enjoys experimenting.
   • Suitable for: Startups in hardware technology, engineering or physical product development.
9. ENTJ (The Commander): Leader, visionary and strong management skills.
   • Suitable for: Start-ups related to project management, strategy consulting or startups with leadership roles.
10. ISFP (The Soul Artist): Sensitive, creative, and always pursuing beauty.
    • Suitable for: Start-ups in the field of art, design or creative projects.
11. INTP (The Thinker): Deeply analytical, loves to explore and research.
    • Suitable for: Start-ups in scientific research, technology or developing innovative solutions.
12. ESTP (The Doer): Quick, practical, and action-oriented.
    • Suitable for: Start-ups in sports, retail or dynamic service industries.
13. ENFJ (The Mentor): Leads with enthusiasm and the ability to understand others.
    • Suitable for: Start-ups in community development, education or social projects.
14. ISTJ (The Controller): Responsible, reliable, and respectful of tradition.
    • Suitable for: Start-ups in supply chain management, accounting or business operations.
15. INFP (The Idealist): Creative, sensitive, and always focused on core values.
    • Suitable for: Start-ups in literature, art or humanitarian projects.
16. ESFJ (The Caregiver): Dedicated, supportive, and always concerned about the community.
    • Suitable for: Healthcare, customer service or education startups.

1. Know Yourself: Take the MBTI test to determine your personality type.
2. Do thorough research: Learn about the startup’s company culture, vision, and mission.
3. Experiment: If you have the opportunity, try working short-term or participating in a project with a start-up you’re interested in.
4. Listen to your emotions: A suitable start-up will make you feel excited, comfortable and ready to contribute.

Not only does it help you choose the right working environment, MBTI is also a useful tool in building and managing teams in start-ups. A team with diverse personalities can bring different perspectives, helping to optimize creativity and work performance.

• Complementary traits: For example, an INTJ might be good at long-term planning, while an ENFP might ignite team spirit with enthusiasm.
• Conflict Management: Understanding each other’s personalities helps reduce misunderstandings and build trust.

Discovering your MBTI personality not only helps you understand yourself better but also helps you find the most suitable path in your entrepreneurial journey. Which start-up will be the perfect “piece” for you? Start your journey today and use MBTI as a compass for success!